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PRIVACY POLICY

Good Ads Matter, along with its subsidiaries and affiliates, is committed to safeguarding your privacy. This privacy policy outlines how your personal information is collected and utilised by us. We encourage you to review this policy thoroughly. By accessing the services offered by Good Ads Matter, you acknowledge and consent to the collection and use of your information in accordance with the provisions detailed herein.


Our aim is to ensure that:

  • You feel confident while navigating our website.

  • You trust us when sharing your information.

  • You can reach out with any privacy-related questions or concerns regarding this site.

  • You understand that by using our website, you are consenting to the collection of certain information.



DEFINITIONS


  • "We," "Our," and "Us" refer to the Company or the Website, depending on the context in which these terms are applied.

  • "User" or "Client" denotes both natural and legal persons who access the Website, whether to obtain information or to purchase products available on the platform, and who are legally capable of entering into binding agreements under Indian law.

  • "User" also includes any individual who accesses the Website, whether for browsing purposes or to utilise the services provided by the Company.



PRIVACY


Good Ads Matter operates on https://www.goodadsmatter.com/ and all associated domains and sub-domains, including https://www.goodadsmatter.com/admakerscollective and https://www.goodadsmatter.com/awards. This section outlines our policies concerning the collection, utilisation, and disclosure of personal data received from users of the site.


It explains the manner in which we manage the personal information you submit to us through our website and online forms. Additionally, domestic legislation imposes restrictions on how we may process your personal data.


We utilise your personal information solely for the purpose of enhancing and maintaining the site. By accessing and using the website, you consent to the collection and utilisation of your information in accordance with this policy.



INFORMATION COLLECTION


When you visit our website to browse or download details, such as information about one of our projects, we gather both general log data and personal information.


General log data we collect may include, but is not limited to:


  • Internet domain (e.g., “yourcompany.com” or “youruniversity.edu”)

  • Internet Protocol (IP) address

  • Operating system

  • Browser used to access the website (e.g., Internet Explorer, Safari, Firefox, Chrome)

  • Date and time of access

  • Pages viewed during the visit

  • Demographic categories (e.g., age range and gender)

  • Market affinity categories


This information is used to track visitor activity across various sections of the website, identify the most accessed content, and enhance the overall user experience for our visitors.


Personally identifiable information we may collect includes:


  • Name (first and last name)

  • Email address

  • Mobile phone number and other contact details

  • ZIP/Postal code

  • Demographic profile (e.g., age, gender, occupation, education, address, and owned assets)

  • Preferences and interests

  • Financial information

  • Opinions on features of our website


Additionally, we may collect data about:


  • Pages you visit or access

  • Links you click on our website

  • The frequency with which you access specific pages


This data is gathered to better understand user behaviour and improve the relevance and functionality of our website.



HOW WE USE YOUR INFORMATION


We gather anonymous traffic data during your visits to our website. Our advertisers may also collect anonymous traffic details through cookies assigned to your browser. Please note that our website may contain links to third-party websites, whose privacy practices we do not own, manage, or control, and for which we are not responsible.


The personal information we collect through our website is used for various business purposes. We process this information based on our legitimate business interests, to fulfil a contract, with your consent, or to comply with legal obligations. The specific grounds for processing are outlined alongside each purpose below:


  • Facilitating account creation and log-in: If you choose to link your account with us to a third-party platform (e.g., Google or Facebook), we use the information authorised by you to streamline the account creation and log-in process.

  • Marketing and promotional communications: We, along with our marketing partners, may use the personal information you provide to share promotional content, in line with your marketing preferences. You can opt out of receiving marketing emails at any time.

  • Posting testimonials: Testimonials, which may contain personal information, are posted on our website only after we obtain your explicit consent to include your name and feedback.

  • Targeted advertising: We use your information to create and display content and advertisements tailored to your interests or location, often in collaboration with third parties. This also helps measure the effectiveness of such advertising. Refer to our Cookies and Tracking Technology section for further details.

  • Administering prize draws and competitions: If you participate in competitions, your information will be used to manage entries and processes.

  • Requesting feedback: We may contact you to gather feedback on your experience with our website.

  • Securing the website: Your information may be utilised to maintain the security of our website, including fraud monitoring and prevention.

  • User-to-user communication: With your consent, we enable interactions between users on our platform.

  • Responding to legal requests: If a legal request such as a subpoena is received, we may need to review the data we hold to determine our response.

  • Other business purposes: Your information may be used for purposes such as data analysis, tracking usage trends, evaluating promotional campaign effectiveness, and improving our website, services, products, marketing, and your overall experience.

  • Enforcement of terms and conditions: We may utilise your information to ensure compliance with our terms, conditions, and policies.


These practices aim to ensure the responsible and effective use of your data for business and operational purposes.



WILL YOUR INFORMATION BE SHARED WITH ANYONE?


We will only disclose your information in accordance with the relevant laws, considering your vital interests and legal rights, and with your consent, to the following parties:


  • Affiliates and business partners

  • In connection with business transfers

  • Other users (for example, information such as comments or contributions posted on the website)

  • Third-party advertisers, vendors, consultants, and other service providers



CONSENT


By accessing our platform and submitting your information, you consent to the collection, use, storage, disclosure, and processing of your data (including sensitive personal information) in line with this Privacy Policy. If you share personal details about other individuals with us, you confirm that you have the authority to do so and grant us permission to process this information as described in this policy.


Furthermore, by providing your personal details on our platform or through associated platforms, you consent to be contacted by us and our affiliates, partners, marketing channels, and other third parties via SMS, instant messaging apps, calls, and/or email for the purposes specified in this Privacy Policy. You have the option to withdraw your consent at any time by contacting us using the details provided below. Please include “Withdrawal of consent for processing personal information” in your subject line. We will verify such requests before taking any action. However, please note that the withdrawal of consent will not be retroactive and will be subject to the terms of this Privacy Policy, as well as applicable laws. If you withdraw consent, we reserve the right to restrict or deny access to certain services that require the use of your information.



USE OF COOKIES AND TRACKING TECHNOLOGIES


We use cookies, pixels, and similar technologies (collectively referred to as "cookies") to recognise your browser or device, enhance your user experience, and provide you with essential features and services. These technologies are also used for additional purposes, including:


  • Recognising you when you sign in, allowing us to offer product recommendations, personalised content, and identify your status as a Prime member

  • Facilitating the purchase process and offering other customised features and services

  • Tracking your preferences to ensure we honour your likes and dislikes, such as whether or not you wish to see interest-based advertisements. You can manage these preferences via your account

  • Maintaining items in your shopping basket

  • Conducting research and diagnostics to improve our content, products, and services

  • Preventing fraudulent activity

  • Enhancing security

  • Delivering content, including advertisements, relevant to your interests both on our website and on third-party sites

  • Measuring and analysing the performance of our services


You have the option to accept or decline cookies. However, please note that some features of the website may require you to accept cookies, including registration for access to our services.



THIRD-PARTY WEBSITES


Our website may feature advertisements from third parties that are unaffiliated with us and may contain links to external websites, online services, or mobile applications. We cannot ensure the safety or privacy of any information you provide to third parties. Data collected by these third parties is not subject to this privacy policy. We are not responsible for the content, privacy, or security practices and policies of third-party websites, services, or applications that may be linked to or from our site. We encourage you to review the privacy policies of these third parties and contact them directly if you have any concerns.



HOW LONG DO WE KEEP YOUR INFORMATION?


We will retain your personal information only for as long as necessary to fulfil the purposes outlined in this privacy policy. If a longer retention period is mandated or permitted by law, we may retain your data in anonymised form for analytical or research purposes, such as complying with tax, accounting, or legal requirements.


Once we no longer have a legitimate business need to process your personal information, we will either delete or anonymise it. If deletion is not feasible (for example, if your data is stored in backup archives), we will securely store and isolate your information to prevent any further processing until it can be deleted.



HOW DO WE SAFEGUARD YOUR INFORMATION


We have put in place appropriate technical and organisational measures to protect the personal data we process. However, it's important to remember that no method of internet communication is completely secure. While we take every effort to secure your personal information, the transmission of data to and from our website is done at your own risk. We recommend that you access our services only in a secure environment.


We do not sell, lease, or otherwise disclose your personal information to third-party marketers, unless one of the following applies:


  • You have given us your consent to provide the products or services you requested.

  • We need to investigate, prevent, or take action in relation to unlawful activities, suspected fraud, security threats, violations of our terms of use, or to defend ourselves against legal claims.

  • There are exceptional circumstances, such as compliance with subpoenas, court orders, or requests from legal authorities or law enforcement agencies, requiring disclosure of your information.



LIMITATIONS ON DATA USE

We restrict the data we collect to only what is necessary to meet our specific business requirements and protect your privacy. While we may be able to identify the routes you take on our website based on the general log information, we will not know your identity unless you voluntarily provide personal information for a particular purpose and consent to its use.



POLICY ON EXTERNAL AFFAIR


Our website may contain links to government websites (typically ending in “.gov”) and other private organisations or resources that we believe are relevant to our objectives. Once you visit one of these external websites, you are bound by their own disclaimers, security protocols, and privacy policies.


You are welcome to create a link to our website or any of its content, as long as you make it clear that the link is directed to an online resource.



EXTERNAL LINKS ON THE WEBSITE


Our website may feature advertisements and hyperlinks to other websites, content, or resources. We have no control over the content or availability of these external platforms, which are operated by third-party companies or individuals. You acknowledge and agree that we are not responsible for the accessibility of such external websites or resources and do not endorse any advertising, products, services, or other materials available through these platforms.


You also acknowledge and agree that we cannot be held liable for any loss or damage you may incur as a result of the availability of these external websites or resources, or due to your reliance on the completeness, accuracy, or existence of any advertisements, products, or other materials found on such websites or resources. These external sites and their providers may have their own privacy policies that govern how they collect, store, retain, and disclose your personal information. We recommend that you visit these external websites and review their privacy policies accordingly.



DISCLAIMERS


General Disclaimer


The information provided on this website is considered public unless specified as copyrighted. We request that the website be credited as the source of any information, photos, or images copied from it, and that appropriate attribution is given to photographers or authors where applicable.


We strongly recommend that you obtain data directly from this website, rather than from other sources that may alter or omit key material necessary to fully understand the information. While we strive to offer accurate and complete content, some information may change between website updates. Significant changes will be noted when the content is next updated.


Disclaimer of Endorsement


This website may contain hypertext links or pointers to information created and maintained by other public or private organisations. These links are provided solely for the convenience of visitors. We do not control or guarantee the accuracy, relevance, timeliness, or completeness of any linked content. Additionally, the inclusion of links to external sites does not imply endorsement or preference for those websites, nor does it suggest an endorsement of the views expressed or commercial products and services offered on those sites.


References to specific commercial products, processes, or services, or the use of trade names or trademarks on this website, are intended for informational and convenience purposes only. They do not constitute an endorsement or recommendation by the Government or the website.


Disclaimer of Liability


While we make every effort to provide accurate and comprehensive information, we cannot guarantee the absence of errors. We make no claims or guarantees regarding the accuracy, completeness, or sufficiency of the content on this website and explicitly disclaim any liability for errors or omissions.


Neither Good Ads Matter nor its employees or contractors offer any warranties—whether expressed, implied, or statutory—including, but not limited to, warranties of non-infringement of third-party rights, title, merchantability, or fitness for a particular purpose concerning content on this website or linked internet resources. Furthermore, this website assumes no legal liability for the accuracy, completeness, or utility of any information, product, or process presented here, nor for the absence of computer viruses, and does not guarantee that the use of such content would not infringe on the rights of others.



YOUR PRIVACY RIGHTS


Depending on your region, you may have certain rights under applicable data protection laws. These rights may include the ability to:


  1. Request access to and obtain a copy of your personal information.

  2. Request the rectification or deletion of your personal information.

  3. Request the restriction of the processing of your personal information.

  4. If applicable, request the portability of your data.In certain situations, you may also have the right to object to the processing of your personal information. To make such a request, please use the contact details provided below. We will evaluate and respond to any requests in line with applicable data protection laws.



REQUEST FOR CHANGE (RFC)


If you believe that our website has disseminated information that does not align with the Office of Management and Budget Information Quality Guidelines, and you are directly affected by such information, you can submit a request for correction by contacting us through the website.


Please include the following details in your Request for Correction:


  • Your name, mailing address, fax number, email address, telephone number, and organisational affiliation (if applicable).

  • A clear description of the information you believe to be incorrect and that requires correction.

  • The source of the information (e.g., name and date of the report or data product), the specific location of the error (e.g., page, figure, table, or webpage address), and a detailed description of the information needing correction.

  • If possible, include a copy of the specific information you are requesting to be corrected.

  • An explanation of why you believe the information should be corrected and, where possible, a suggestion on how the information should be corrected.


This will help us in efficiently reviewing your request.



CONFIDENTIALITY


You acknowledge that the Platform may contain information designated as confidential by us, and you agree not to disclose such information without our prior written consent. Your information will be treated as confidential and will not be shared with any third parties unless legally required to do so by the appropriate authorities. We will not sell, share, or rent your personal information to any third party. Any emails we send will only be in connection with the provision of agreed services, and you can choose to discontinue such communications at any time. We may send you emails, SMS messages, WhatsApp messages, or other forms of communication regarding your purchases, new collections, and marketing materials. By submitting your email or phone number, you consent to receiving these promotional and transactional messages from us.



SECURITY NOTICE


Our website is committed to protecting the information we collect and maintain about you, and we will not conduct business with you online unless we can do so securely. We take reasonable precautions to ensure the security, confidentiality, and integrity of the information collected via the website.


Here are some of the steps we take to secure the information we collect:


  • Implement role-based access controls, ensuring only authorised personnel can access your information to perform their duties.

  • Provide training to our personnel on our privacy and security policies, ensuring compliance.

  • Secure the storage areas for any physical copies of the information we collect online.

  • Perform regular backups of online information to prevent data loss.

  • Employ technical controls to secure the information collected, including Secure Socket Layer (SSL), encryption, firewalls, and password protections.

  • Use external safeguards to detect and prevent unauthorised attempts to access or harm the information within our systems.


Unauthorised attempts to upload or modify information on our website are strictly prohibited and may result in legal action or prosecution under applicable laws.



SEVERABILITY


Each section of this privacy policy is separate and independent from all others, except where explicitly stated otherwise. If any part of this policy is found to be invalid or unenforceable, it will not affect the validity or enforceability of the remaining sections.



AMENDMENT


Our Privacy Policy may be updated periodically. The most recent version will govern the use of your information and will always be available on the Platform.



COPYRIGHT NOTICE


All content on the website is the property of Good Ads Matter and cannot be reproduced, published, or used without permission from the website. If copyright is indicated on any photo, graphic, or other material, permission to use it must be obtained from the original source. This copyright notice does not apply to content on websites other than this one.



UPDATES TO THIS POLICY


We may update this privacy policy occasionally. The updated version will be indicated by a revised date and will take effect as soon as it is available. If significant changes are made to this policy, we may notify you by posting a notice on the website or directly sending you a notification. We encourage you to check this privacy policy regularly to stay informed about how your information is being protected.



CONTACT US


If you have any questions or comments regarding this policy, please email us at awards@goodadsmatter.com.

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