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Goodby Silverstein & Partners

Based in California, USA


Founded in 1983 and located in San Francisco, California, they are a highly creative company that places people at the core of their work. Their collaborative approach fosters an environment of honesty, truth, and shared learning with both clients and consumers.


With a mission to create experiences that resonate on a massive scale while maintaining a sense of individual connection, they coined this effect as "mass intimacy".


Their work is guided by values such as humanity, maintaining a beginner's mind, embracing experimentation, and embodying relentless optimism. They have successfully partnered with renowned brands including Renaissance, BMW, Doritos, Capri Sun, Cheetos, and HP, among others, delivering impactful and memorable campaigns.


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