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Agnello Dias

Based in Mumbai


Agnello is the Co-Founder at Spinach Experience Design Private Limited. Serving as Director of Growth, Strategy, and Customer Experience at Spinach, he is poised to drive innovation and enhance the company's market position.


Dias began his advertising career with Clarion McCann in 1989 and has since worked with advertising agencies like JWT India, Leo Burnett India and Contract Advertising. He then co-founded Taproot India in 2009, which was later acquired by Dentsu to become Taproot Dentsu.


Now, the former Creative Chairman of Dentsu and Co-founder of TaprootDentsu, Dias has gained over three decades of experience in creative excellence, strategy, and leadership. His previous role at Dentsu earned global recognition, positioning the agency among the top 20 independent agencies worldwide.


Some of his notable work includes Times of India 'India vs. India', Airtel 'Har Ek Friend Zaroori Hota Hai', and ABP's 'Curiosity Questions Answers' campaign.


His work has won numerous awards, including several Cannes Lions, D&AD, and One Show awards.


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