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An Initiative By Purpose Studios



Santosh Sivan
Santosh Sivan, Padma Shri awardee & ASC member, has shaped cinema with Asoka, The Terrorist, & ad campaigns for top global brands.


Good Ads Matter Cinematographers' Roundtable Trailer Out Now!
India’s finest Ad Cinematographers show us the world through their eyes... From times when K U Mohanan never went on a set without his...

Good Ads Matter Directors' Roundtable Trailer Out Now!
The wait is over... Here’s the show trailer of Good Ads Matter Roundtable Season 1, consisting of all four panels (Agencies/CCOs,...
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